Podcast: Play in new window | Download
Facebook is having a terrible week. After experiencing a barrage of trouble over the last few months, they’ve finally crossed a line Apple won’t tolerate. They made available an app that gave themselves a scary amount of access to your device. It’s opt-in, but Facebook seems aware that it’s invading privacy — and appears to be preying on young people.
As Steve’s previous post asks — how long will business models based on personal data survive? With every bad press day it seems harder and harder to use personal data to personalize.
How well do people understand how you’re using their data?
We also discuss the top trends people are talking about in 2019. After some keyword analysis and the input of sites like Biznology, CMO and more, we can tell you all the most important digital marketing trends to watch. The biggest name will be no shock: Artificial Intelligence.
But do executives really know how to implement AI technology in a way that works, to create a seamless learning experience? The secret is starting small, with just what you know. That’s what we do at SoloSegment — check out our technology solutions if you’re interested in more.
0:00 Intro
2:05 Facebook’s in App Jail
14:45 What are Top Trends pages saying?
17:40 How can executives get started with machine learning?
24:15 Seamless customer experience
27:00 Outro
SearchChat is available on
Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. Who is SoloSegment? We’re a technology company focused on site search analytics and AI driven content discovery to improve search results, increase customer satisfaction and unlock revenue for your company.
Originally published on Biznology
About Tim Peter
Tim Peter is the President of SoloSegment. An expert in e-commerce and digital marketing strategy, web development, search marketing, and analytics, Tim focuses on the growth of the social, local, mobile web and its impact on both consumer behavior and business results. SoloSegment provides analytics that improve site search conversion and machine learning technologies that improve content effectiveness.