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Clarke had it right, AI is magic

Any sufficiently advanced technology is indistinguishable from magicArthur C Clarke It seems like artificial intelligence (AI) has been on everyone's minds lately. It definitely has been on ours, as Tim Peter and I spoke on AI on our podcast. AI has…

All Business On Vacation

Last week I left my family behind and took my 82 year-old father and his brother to Yellowstone National Park. This was a bucket list item for both of them and due to their declining health, it may have been…

Google: Frenemy?

Can you imagine not caring about how you rank in Google? Maybe someday something will replace Google as what is arguably "the" most important source of top-of-funnel traffic but today much of your marketing activity is rightly focused on SEO…

What’s your total cost of value?

Total Cost of Value Last week I was working on a proposal for a client. We understand the value we need to deliver and we're going to bring in some external tech to deliver a complete solution. There are several…

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